Florence Powdermaker (editor) is one of those moms who took the now-famous Nettelhorst schooltour and subsequently joined the revolution. She translated her skills in communications, editing, and writing into various communications projects for Nettelhorst, including the school’s monthly newsletter and its marketing materials. She spends her days working in management at a leading healthcare organization and her “free time” chasing after her three children, Aaron, Collin, and Jamie, and husband, Andrew, while ignoring the never-ending piles of laundry. Originally from the East Coast, Flo moved to the Midwest to attend Illinois State University where she earned her master’s degree.
Fundraising: Ted Ganchiff is a Nettelhorst parent and the school’s fundraising rock star. Ted did not have any experience raising money for schools, per se, but his professional background made him a quick study. Ted had worked in Silicon Valley during the boom, taking a podcast company from conception through funding to rapid growth (and to just as rapid of a demise), and then moved to Chicago to start a consultancy with his wife. Just as the original reformers inspired a community to turn a bad school into a good school, Ted imagined that the community could be inspired to turn a good school into a great school if properly motivated. Ted suspected that Nettelhorst, like any well-chaperoned start-up company, could reach its full potential if reformers changed the way they pitched for money, partnerships, and media attention.
Legal consulting: Cary R. Latimer is a Nettelhorst dad and an attorney at Latimer LeVay Jurasek LLC in Chicago. His Toolkit How to Set-up a 501(c)(3) in the appendix should help send would be school reformers in the right direction.
Public Relations/marketing: Rickey Gold is the diving force behind nettelhorst in the news. She is a Chicago-based marketing strategist and president of Rickey Gold & Associates, which she founded in 1992 as a boutique marcom firm. She’s an avid speaker and networker, and serves on the board of the Lincoln Park Chamber of Commerce. From the time when eight moms met at the Melrose Diner, Rickey has worked tirelessly (and for free) to get Nettelhorst’s story heard. To learn more, log on to www.rickeygold.com
Andrea Kayne Kaufman (endorsement in front matter) deserves much credit for giving How to Walk School its focus and wings. Andrea is an Associate Professor at Depaul University School of Education, where she serves as the Acting Chair of the department of Leadership in Education, Language and Human Services. She has written extensively about utility and limitations of school law, problems of unequal implementation and enforcement of school law, politics of education with respect to issues of federalism, and racial and ethnic inequality with respect to school quality, school funding, and extracurricular opportunities. Andrea holds a J.D. University of Pennsylvania Law School, an Ed.M. Harvard University, Graduate School of Education, and a B.A. Vassar College. She lives in Chicago with her husband and two adorable children.
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